There is something about Moet. Whether you love the champagne or lothe it you cannot argue that Moet and Chandon is a drink with brilliant branding. This weekend while stocking up on picnic treats for the JW Polo I came across these pink and gold presentation boxes for Moet and Chandon Rosé. Playfully messing together the words Rosé with Moet in luxurious messy gold scribbles with a coloured in heart. Targeting a younger adult audience with its modern, clever edge.
I have a weakness for unexpected, glamourous packaging but I know my limit, I never purchase ‘said’ product simply for the packaging no matter how fabulous it is. Such as in this instant, I don’t have much of a champagne taste even less so for a rosé based variety. But none the less I am lusting after these gold and blush delights and urge anyone that does have a taste for rose champagne to give it a go all in the name of research of course.
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