All about the pretty junk

Watermelon Fox has made a stylish discovery in new fash brand The Pretty Junk. A very young brand, The Pretty Junk was only established A/W 11 but has more than got the talent to go far for  years to come. Their style is all about dressed down pleasure and we for one want it for our causal play time wardrobe. The brand projects a laid back, off duty look. Think down town city street style be that London, NYC or LA. In their own words their clothes are stylish and modest yet beautifully selfish and openly generous on the eye, we couldn’t agree more. We wouldn’t mind being spotted wearing the loose grey ‘Too dumb for New York, too ugly for LA’ tee with a pair of ripped cut off denim shorts. Talking of denim, we are struggling to resist their range of Levi vintage cut-off shorts adorned with a pyramid of studds and patchwork Aztec rear pockets. Why are these not already sitting in our wardrobe?

Other points of interest include the aptly named Frenemies bracelets, a modern edge on the traditional idea of friendship bracelets. The Pretty Junk is only available online but is definately worth hitting up. At Watermelon Fox we are keen champions of the brand and look forward to watching it explode into a fashion starburst. We also hope to get our hands on some of their wonders in the near future, watch this space.

Heart of Gold

Just a quick hit of love this Tuesday evening. We spotted this beautiful golden heart window display at Hermés on Bond Street. Framing a scorching orange leather bag and silver heels, the visual display was to promote the Leather Forever exhibition which we also attended. The exhibition may have already come to an end but this gold heart of fabulousness continues to add love to our day.

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Late Dress

So it is almost a month to the day too late, but we just wanted to share with you the fabulous dress that we wore to our birthday drinks. We managed to squeeze ourselves into the teeny size four dress (if it’s a choice between accepting a size four or not having the dress, we are going for the dress everytime). With a butterscotch base and coated with a sleek layer of nude, ivory and steel sequins, it was love at first sight. If any dress were to ever make a girl feel like a million dollars on her birthday, it is this dress. Youthful, fresh, glam this dress had it covered, we love it. The dress is a complete balance act winning us over with feeling amazing and looking amazing. Body con, sequins, perfect fit, flattering tones; this dress is one birthday treat we shall always love.

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Jubilant

Just a quick note from one fox to another wishing you an amazing Jubilee weekend. We may be too busy sunning ourselves in Spain to dive into the London festivities but we have totes enjoyed the lead up, decorations and creativity surrounding the Jubilee at home the week before. May your four day weekend be filled with Pimms, crowns and union jacks. Enjoy your Jubilee Foxes!!!

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Holiday Collective

Believe it or not we are off on another summer vacay. This time to Alacante for a week chasing the sun by day and sipping ice cold pina colada's by night. We can not wait for the Spainish heat to touch our skin, our coral pedicure to touch the turquoise pool and our blonde locks to get a further sunkiss. We have packed up our holiday wardrobe and can't wait to start wearing out little short combo's just as the English skies glaze over. This is one fox, who's summer wardrobe is designed for warmer climates.

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Turkish Delight

What is not to love about holiday dressing? Our Turkish style was inspired by brightness and the colourful hues that weren’t getting a look in against the bleak  grey backdrops of London in early May. Colourful fashion is designed for a sun burst climate, so we donned our very best margarita lime, sunset coral, tropical prints and colour blocking while on our Turkey 2012 vacay. We loved our holiday attire and know we are destined for warmer climates if it means being able to wear clothes like this. Enjoy our Watermelon Fox Holiday Wardrobe Collection.

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